European Ecolabel
The European Ecolabel is a voluntary scheme, established in 1992 to encourage businesses to market products and services that are kinder to the environment. Products awarded the Ecolabel are authorised to carry the flower logo, making them easy to identify and select.

The European Ecolabel is your guarantee of responsible manufacturing from “cradle to grave”.
The environmental criteria behind the Ecolabel are tough, and products are measured against more than one element. They are measured and analysed on performance against the impact of the product on the environment throughout its life cycle, starting from extraction of raw materials in the pre-production stage, through to production, distribution and disposal of the product.
Only products which meet these strict environmental standards are entitled to use the Ecolabel - giving consumers a label they can genuinely trust.
KIMBERLY-CLARK PROFESSIONAL* chose the European Ecolabel as its label of choice. The criteria for measuring performance are closely aligned with our approach to sustainability. We strive to ensure our products do what you need them to do while considering ways to reduce the environmental impact at each stage of the product life cycle.
The Ecolabel analyses the impact of the product throughout its life cycle, reflecting our life cycle approach, making it a good fit strategically for us.
So, what does this mean for you?
- The European Ecolabel will help give you confidence when it comes to selecting the right products for your business.
- Clear labelling, makes it easier to select products which have been accredited
- The European Ecolabel will help you build and protect your business by enabling you to offer differentiated, high-performance products which carry the Ecolabel.
SCOTT® and KLEENEX® Products with Ecolabel Accreditation
